Snap-on Business Solutions: Featured Solutions
EASy: Electronic Accessory System
How do you help automotive dealerships sell more accessories?
Make it EASy.
Through an agreement with Mopar, Snap-on Business Solutions is launching its newest product. EASy, short for Electronic Accessory System, is a software tool for Chrysler, Jeep, and Dodge dealers that will promote growth of their accessories business. EASy increases dealership sales and profits by energizing, unifying, and simplifying the accessories sales process.
Like never before, consumers are customizing their vehicles. Car and truck owners are buying record numbers of accessories, and have sparked significant growth in the specialty-equipment industry market over the last decade. In 2006 alone, Americans purchased a record $36.72 billion in accessories.
Sounds like money in the bank for automotive dealerships, right? There's only one problem: automotive dealerships are making only about one-tenth of those sales.
The EASy Solution
Working with Mopar dealers, Snap-on Business Solutions designed EASy to meet consumer demand for personalizing vehicles. Designed as a sales tool from the ground up, EASy simplifies the process of finding and selling accessories by providing accurate and current information on all of Mopar's accessories. EASy consolidates the accessories sales process, giving dealership sales and service teams all the information they need to consistently present accessory options to their customers.
Dealerships have the first opportunity to sell accessories with a vehicle purchase, the ability to finance accessories with the truck or car loan, and strong manufacturer warranties and expert installation. Using EASy and their premium sales position, dealerships can capture more of the accessories sales market.
More Information
If you're interested in learning more about EASy, check out our EASy Web site at www.SnaponBusinessSolutions.com/easy/. If you are with a Chrysler, Jeep, or Dodge dealer, and you'd like to talk to a Snap-on Business Solutions sales representative about getting EASy for your dealership, call us today at 888.543.0894.
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